Are you thinking about starting your own business but keep putting it off for one reason or another? If so, it’s time to stop dreaming, get into action, and launch that business! Here’s how:
Keep Your Goals in Front of You
The first step with any new business is to develop clear, written goals to guide your startup process. Creating a profile on Ideator can help by providing a platform that, while you’re filling it out, allows you to contemplate and write out what problem you’re solving, who you’re solving it for, and what it will take to deliver the solution.
To stay focused and motivated, keep your goals in front of you by making them easily visible. For example, create a screen saver with your top three goals, such as your launch date or the amount of funds you hope to raise. Post them on a bulletin board next to your desk. Put a sticky note on your bathroom mirror. Daily visual reminders can help overcome any feeling of inertia or trepidation and keep you moving in the right direction.
Build Your Network
Nothing helps kickstart a new business like making contacts, receiving feedback, and getting introduced to new ideas – which just happens to be one of the most valuable features on Ideator. With our online platform, you can ask questions or start discussions with the community, connect with potential advisors and investors, and find experienced entrepreneurs to mentor you through the business-launch process. As you build your network, don’t limit it to people within your industry. Instead, take full advantage of the diverse Ideator community to get as many ideas, opinions and perspectives as possible.
Don’t Just Build Your Network – Use It
The real value of networking isn’t just collecting a large database of contacts – it’s the interactions you have with them. Set aside at least one hour a week to reach out to or follow up with someone in your network. Also, look for ways to add value to your network rather than just seeking out what others can do for you. For example, take the time to respond to other Ideators’ questions posted in the Disucssions forum, or lend your particular expertise to a conversation. The more you give to the community, the more you’ll receive in return.
Stop Doing What Isn’t Working
When launching a business, what works for someone else might not work for you. For example, if traditional fundraising approaches haven’t gotten any investors to bite at your idea, try crowdfunding or some other alternative strategy. Focus on what matters most to the growth of your business, but don’t get locked into thinking you have to do things a certain way.
Finally, keep in mind that just because you’re a programming whiz or top-notch designer doesn’t mean you know how to market a product or raise funds. Don’t try to do it all by yourself. Instead, identify the skill sets your business needs, use Ideator to build a great team, and let each person excel at what they do so you can focus on what you do best. When you become accountable to others, it becomes harder to procrastinate when chasing your dream.